Rotolight have announced a ‘Trade-Up’ program that enables filmmakers and photographers to upgrade to the latest in award-winning LED technology, Titan. This Trade-Up program provides a hassle-free way of getting cutting-edge lighting for an accessible price.

Providing anywhere up to $1000/ £749/ €815 towards a Titan X1 or X2, ‘Trade-Up’ is available both to existing Rotolight owners (NEO, AEOS, and Anova) as well as owners of selected ARRIⓇ Skypanel, Litepanels, KinoFlo, Aputure, Godox, Rayzr, Luxli, Lupo, and Profoto units. Custom Trade-Up quotations against other brands can also be provided upon request.

Trade-Up can be used in conjunction with any of Rotolight’s current Titan promotions. With $1000 off any Titan X1 or X2 model until April 30th 2021 in addition to Trade-Up contributions, there has never been a better time to invest in the Rotolight Titan range.

Titan X1 and X2 have quickly become a favourite among filmmakers, gaffers and professional photographers around the world. Awarded ‘Best Lighting Innovation’ by Pro Moviemaker Magazine Titan has been praised as “a versatile and powerful light with features none of its rivals can offer at any price”, whilst also being praised as “a quantum leap ahead of anything else I’ve seen” by Director of Photography Tom Townend (You Were Never Really Here starring Joaquin Phoenix).

Save time on set with an intuitive, fast, and responsive touchscreen display hailed “the gold standard” by Newsshooter’s Matt Allard. With SmartSoft™, electronically adjust Titan’s diffusion, focus and spread without the need for gels. Like a 216 on an adjustable dial, SmartSoft™ provides the flexibility of a beautiful soft output and a harder light source all-in-one. “It’s incredibly exciting to have a light where you can shape and control the light without any modifiers. I use Rotolight now for virtually every setup,” says Roy Wagner ASC (Director of Photography: Ray Donovan, Elementary, A Nightmare on Elm Street).

To upgrade, simply visit www.rotolight.com/tradeup, then place your Titan order at Rotolight.com with your unique upgrade code and return your old light to us. For questions or custom quotations email tradeup@rotolight.com.
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